Faster process coordination with smooth UK shipping.

Rapid demand growth and Brexit led to the natural consequence for WOW Tech to optimize its logistics operations for the UK market. In fact, after Brexit UK order deliveries took up to 10-20 days impacting the customer experience drastically. At the same time, manual 3PL coordination and data transparency became a bottleneck for keeping operations lean and avoiding indirect OpEx to rise in the long-run. WOW Tech needed a better solution in the UK to keep its success momentum.

As WOW Tech gained much sales momentum for the UK market it was time to solve ongoing issues regarding long delivery times, high cross-border costs, and lack of data transparency. All of this caused major operational inefficiencies and impacted customer experience.

The challenge.

Before working with everstox, WOW experienced long delivery times and high cross-border costs for shipping D2C and B2B orders from Germany to the UK. Working with a distribution setup that lacks data transparency due to fragmented shop- and warehouse-system integration with never-ending manual process coordination made it challenging to keep operations lean and agile over time. Having real-time visibility into inventory, orders and shipping activities was required to make smarter decisions on a constant basis. The post-Brexit landscape also led to increased customs clearance efforts and cross-border complexities, especially for importing parcels to the UK with an item value above 135 GBP. All of which hindered WOW Tech’s ability to optimize their operations in the UK market.

The solution.

Everstox provides WOW Tech with a local fulfillment and shipping setup that tackles all of their logistics bottlenecks associated with the distribution of their products. Instead of shipping single parcels from Germany with long lead times and high cross-border shipping costs, WOW Tech now has a local fulfillment hub to which more cost-efficient bulk shipments can be sent in order to store products closer to UK customers. The everstox platform empowers WOW Tech to gain a unified view of all inbound and outbound logistics activities, providing real-time transparency into inventory levels, order fulfillment and performance metrics – alerting Operations Managers before things break. What’s more, in order to satisfy customer requests, Customer Service teams are empowered to quickly chase order and parcel shipping status – reducing response times and decreasing overheads. Ultimately, WOW Tech enjoys a local distribution setup to deliver orders same- and next day with fast custom clearance processes and convenient importing services, such as Delivery Duty Paid (DDP).

The benefits.

Empowered by one cloud-based platform, WOW Tech’s team breaks away from working in data silos enabling smarter and faster decision-making on a daily basis. The smooth operations processes and real-time visibility drives WOW Tech’s team to identify bottlenecks within clicks and save coordination times during daily operations. WOW Tech is also able to reduce direct transport costs and navigate the complexities of post-Brexit regulations via the everstox eco-system, improving the delivery speed by 300%. Workflow transparency and efficient product distribution are the achievements that drive WOW Tech’s success in the UK market.