1/30/2026
Warehouse optimization
What is warehouse optimization?
Warehouse optimization refers to the continuous improvement of warehouse operations, layouts, systems, and workflows to maximize storage efficiency, reduce picking times, lower costs, and improve fulfillment speed and accuracy.
Warehouse optimization in eCommerce
In eCommerce fulfillment, optimized warehouses are crucial for managing high order volumes and ensuring rapid delivery. Key areas include storage layout, inventory placement, picking strategies, automation, and real-time tracking. With everstox, businesses benefit from tech-enabled warehouse locations across Europe, the UK, and the US. All processes – from inbound to outbound – are digitally mapped, monitored, and improved via one central platform.
Example of warehouse optimization
A fast-growing lifestyle brand switches to everstox to reduce errors and speed up delivery. Instead of operating its own warehouse, it connects to optimized fulfillment centers where goods are stored according to ABC logic, and picked with barcode support – all tracked in real time.
About the author

Anna Kraus
eCommerce and logistics expert
With over seven years of experience in online marketing, Anna is responsible for the content strategy and editorial development of the everstox website. Her work focuses on eCommerce, logistics, and supply chain management, translating complex operational topics into clear, relevant, and actionable insights.
Since joining everstox in 2024, Anna has taken full ownership of the company’s editorial content, including blog articles, in-depth industry pieces, and the complete everstox glossary. Her content connects current trends in eCommerce and logistics with the real-world challenges faced by growing brands, helping decision-makers navigate an increasingly complex operational landscape.
Anna holds a bachelor’s degree from the University of Salzburg and earned a Master of Business Administration with a focus on health management from IU International University. Her master’s thesis on occupational health management reflects her analytical mindset and her interest in how integrated strategies can strengthen long-term business performance.
By combining academic rigor with hands-on marketing experience, Anna delivers content that goes beyond surface-level commentary. Her work offers readers a clear, well-informed perspective on the intersection of digital innovation, logistics, and supply chain operations, with a strong focus on practical relevance and strategic clarity.
