2/4/2026
Order management
What is order management?
Order management refers to the entire process of receiving, tracking, and fulfilling customer orders – from the moment an order is placed until it is delivered and invoiced.
Order management in eCommerce
In eCommerce, efficient order management is key to meeting customer expectations for fast, reliable deliveries. It involves order capture, inventory updates, warehouse coordination, carrier selection, and tracking. With everstox, brands use a centralized order management system that connects all sales channels, fulfillment centers, and carriers – enabling automated order routing and real-time visibility.
Example of order management
A D2C brand receives orders via Shopify, Amazon, and a retail partner. The everstox platform consolidates all orders, updates inventory, and routes each order to the optimal warehouse for fulfillment and delivery.
About the author
Anna Kraus
eCommerce and logistics expert
With over seven years of experience in online marketing, Anna is responsible for the content strategy and editorial development of the everstox website. Her work focuses on eCommerce, logistics, and supply chain management, translating complex operational topics into clear, relevant, and actionable insights.
Since joining everstox in 2024, Anna has taken full ownership of the company’s editorial content, including blog articles, in-depth industry pieces, and the complete everstox glossary. Her content connects current trends in eCommerce and logistics with the real-world challenges faced by growing brands, helping decision-makers navigate an increasingly complex operational landscape.
Anna holds a bachelor’s degree from the University of Salzburg and earned a Master of Business Administration with a focus on health management from IU International University. Her master’s thesis on occupational health management reflects her analytical mindset and her interest in how integrated strategies can strengthen long-term business performance.
By combining academic rigor with hands-on marketing experience, Anna delivers content that goes beyond surface-level commentary. Her work offers readers a clear, well-informed perspective on the intersection of digital innovation, logistics, and supply chain operations, with a strong focus on practical relevance and strategic clarity.
More growth, less effort.
Scale fulfillment, shipping, and warehousing with a platform that brings everything together.