1/30/2026
Shipping platform
What is a shipping platform?
A shipping platform is a digital system that connects online stores or ERP systems with carriers to automate and manage the shipping process – including label generation, tracking, and carrier selection.
Shipping platforms in eCommerce
In eCommerce, a shipping platform helps streamline logistics by automating label creation, shipment booking, and delivery tracking. It enables businesses to manage multiple carriers, reduce errors, and optimize shipping costs. With everstox, brands benefit from an integrated shipping infrastructure that connects fulfillment centers and carriers across Europe – including dynamic carrier routing, real-time tracking, and automated shipping rules.
Example for a shipping platform
An online shop processes 1,000 daily orders. The shipping platform automatically selects the best carrier, prints shipping labels, and transmits tracking links to customers – all through everstox.
About the author

Anna Kraus
eCommerce and logistics expert
With over seven years of experience in online marketing, Anna is responsible for the content strategy and editorial development of the everstox website. Her work focuses on eCommerce, logistics, and supply chain management, translating complex operational topics into clear, relevant, and actionable insights.
Since joining everstox in 2024, Anna has taken full ownership of the company’s editorial content, including blog articles, in-depth industry pieces, and the complete everstox glossary. Her content connects current trends in eCommerce and logistics with the real-world challenges faced by growing brands, helping decision-makers navigate an increasingly complex operational landscape.
Anna holds a bachelor’s degree from the University of Salzburg and earned a Master of Business Administration with a focus on health management from IU International University. Her master’s thesis on occupational health management reflects her analytical mindset and her interest in how integrated strategies can strengthen long-term business performance.
By combining academic rigor with hands-on marketing experience, Anna delivers content that goes beyond surface-level commentary. Her work offers readers a clear, well-informed perspective on the intersection of digital innovation, logistics, and supply chain operations, with a strong focus on practical relevance and strategic clarity.
