Last updated:

1/30/2026

Shipping automation

Shipping automation

What is shipping automation?

Shipping automation refers to the use of software and integrated systems to streamline and automate tasks related to order shipment – including carrier selection, label generation, tracking updates, and dispatch management.

Shipping automation in eCommerce

In eCommerce, shipping automation is essential for scaling operations and ensuring speed, accuracy, and customer satisfaction. Instead of manually handling shipments, brands rely on platforms like everstox to automate key steps: orders are automatically assigned to the best carrier, shipping labels are generated in real time, and tracking links are synced with the shop and ERP systems. This reduces errors, lowers costs, and accelerates the entire delivery process.

Example for shipping automation

A D2C electronics brand processes hundreds of orders daily. With everstox, each order is automatically routed to the best fulfillment center, the optimal carrier is selected, and the correct shipping label is printed and applied – including real-time tracking sync.

About the author

Anna Kraus

Anna Kraus

eCommerce and logistics expert

With over seven years of experience in online marketing, Anna is responsible for the content strategy and editorial development of the everstox website. Her work focuses on eCommerce, logistics, and supply chain management, translating complex operational topics into clear, relevant, and actionable insights.

Since joining everstox in 2024, Anna has taken full ownership of the company’s editorial content, including blog articles, in-depth industry pieces, and the complete everstox glossary. Her content connects current trends in eCommerce and logistics with the real-world challenges faced by growing brands, helping decision-makers navigate an increasingly complex operational landscape.

Anna holds a bachelor’s degree from the University of Salzburg and earned a Master of Business Administration with a focus on health management from IU International University. Her master’s thesis on occupational health management reflects her analytical mindset and her interest in how integrated strategies can strengthen long-term business performance.

By combining academic rigor with hands-on marketing experience, Anna delivers content that goes beyond surface-level commentary. Her work offers readers a clear, well-informed perspective on the intersection of digital innovation, logistics, and supply chain operations, with a strong focus on practical relevance and strategic clarity.

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